Confused? - click here!

Thursday, November 9, 2017

Stanley "Mickey" Steinberg –my 168th pick to be named a Disney Legend

Stanley "Mickey" Steinberg, former CO of Walt Disney Imagineering, is my 168th choice to be named a Disney Legend. From 1989 to 1994, Mr. Steinberg served as Executive Vice President and Chief Operating Officer of Walt Disney Imagineering, responsible for the development, design and construction of all Disney theme parks.

Disney Legend Marty Skylar wrote this about Steinberg

“Everything’s a lobby!”

—Stanley “Mickey” Steinberg, Senior Advisor, The Portman Holdings Companies; former Executive Vice President and Chief Operating Officer, Walt Disney Imagineering

Mickey Steinberg was my favorite “partner” at Imagineering in the development of Disney parks. From a management standpoint, no one was more responsible for the successful launch of Disneyland Paris, the foundation for Disney’s Animal Kingdom, and the organization of Imagineering’s 140 disciplines into its most efficient working team.

Coming to Imagineering from the respected and successful John Portman Architectural firm in Atlanta, Mickey was initially taken aback by the difference between designing a hotel—a Portman specialty—and Disney park projects. “In the hotels,” he said, “we concentrated on making the lobby the focus of our best design. After all, it’s the one-of-a-kind feature in a hotel. But in a Disney park, everything’s a lobby! You have to treat every design as an important feature, because that’s how our guests experience them.”

So you think your little piece of the project—your part in the storytelling—is insignificant? Don’t tell that to Mickey Steinberg!

No comments:

Post a Comment